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Bleacher Creatures creates lifelike plush toys of famous athletes to entertain and inspire fans of all ages. Founder Matthew Hoffman, a sports father, turned the idea of unique sports toys into reality. In five years, the brand has conquered the elite of athletes in several professional leagues.
Bleacher Creatures are unique, real-life plush toys of the world's greatest athletes. The brand's goal is to spark fun, inspiration and, of course, play for fans of all ages.
How did the project come about? Bleacher Creatures founder Matthew Hoffman is a sports fanatic and father of three. Traveling the world during his 15-year career in the sports licensing industry, Matthew was always on the lookout for new and unique sports toys to give to his children.
Frustrated by the lack of options, inspired by the types of toys his children enjoyed playing with, and understanding that children have a bond with their favorite players, he came up with an idea: turn athletes into plush characters.
Five years later, an elite group of athletes from five professional sports have been transformed into Bleacher Creatures plush toys. The brand became an official partner of Major League Baseball, Major League Baseball Players Association, National Football League, National Football League Players Association, National Basketball Association, National Hockey League, National Hockey League Players Association and Major League Soccer.
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