IHS: monogram with sacred roots becomes avant-garde streetwear brand, with modern graphics and contemporary shapes, fusing urban culture and religious symbolism.
The IHS monogram carries with it a rich history, often stylized with a cross in the "H" in reference to the sacred names used since the Middle Ages in figurative art. Today it has been transformed into a streetwear brand that blends urban culture and silhouettes with elements inspired by religious symbolism. IHS is an avant-garde and innovative brand thanks to its printed graphics and contemporary shapes.
Today the monogram becomes a brand with a collection with strong contents, strategically reinterpreted according to the new trends and new rules of streetwear.
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